An entrepreneur and businessman from birth, Bobby Kotick's career began while attending the University of Michigan in 1983. He started creating software for the Apple II and gives credit to Steve Jobs for advising him to drop out of college. From there, he began a successful career pursuing entrepreneurial interests in the software business. In 1990, Bobby Kotick bought a 25% stake in Activision, an American computer game company and he is credited for transforming Activision from a near bankrupt game company into one of the most successful third party publishers to date.
He has dedicated himself to resuscitating the business, and today Activision's market value doubles the market value of Electronic Arts, the other leading third party publisher in the video and computer gaming world. Kotick's vision for Activision was to build a well managed company with a focus on the independent game developer and keeping passion in game development. It was Bobby Kotick who devised the merge between Activision and Blizzard, and in 2008 he was appointed CEO of the combined company by stockholders of Activision Blizzard Inc.
As the most successful third party publisher in the business, Activision is responsible for games such as World of Warcraft, Guitar Hero, and Call of Duty as well as popular franchises such as Modern Warfare 2, StarCraft II, and Hero. Bobby Kotick is dedicated to the gaming community and to changes that will benefit gamers. Kotick urged the British government to repeal the recently implemented austerity measures that reverse course on the previously planned tax relief for British game developers, knowing that the tax won't be fully burdened by the companies as it will result in higher game prices for the consumer. In 2009, Kotick threatened Sony by refusing to make games for the Playstation 3 platform if the price of the console was not cut.
As a businessman rather than gamer, Bobby Kotick seemed an unlikely candidate to take over a bankrupt gaming company and reap success, but Kotick was able to transform Activision into the most successful and most valuable videogame publisher in the world. Activision Blizzard is worth $12.3 billion with $3 billion in revenue. Not a gamer himself, Bobby is passionate about games and dedicated to both independent game developers and gamers. In an effort to keep passion in game development, Kotick launched an Independent Games Competition in February, 2010 with a total prize of $500,000 for small developers working with new platforms. The idea behind the project was to allow one developer the funding to make their game development dreams a reality.
To raise awareness of the needs of returning United States veterans while simultaneously providing jobs, Bobby Kotick created the Call of Duty Endowment. Millions of dollars of profit from the game Call of Duty are donated to the Endowment, which is dedicated to supporting a variety of organizations that provide job training and placement to veterans. The Call of Duty Endowment, with no hidden motives, is truly dedicated to improving the unemployment rate. Kotick is quoted as saying, "We will measure ourselves by the number of jobs we find veterans. Not how much money we raise, not how many fundraisers we host, not how great a party we can throw but simply by the thousands of jobs we hope to find for our veterans.
He has dedicated himself to resuscitating the business, and today Activision's market value doubles the market value of Electronic Arts, the other leading third party publisher in the video and computer gaming world. Kotick's vision for Activision was to build a well managed company with a focus on the independent game developer and keeping passion in game development. It was Bobby Kotick who devised the merge between Activision and Blizzard, and in 2008 he was appointed CEO of the combined company by stockholders of Activision Blizzard Inc.
As the most successful third party publisher in the business, Activision is responsible for games such as World of Warcraft, Guitar Hero, and Call of Duty as well as popular franchises such as Modern Warfare 2, StarCraft II, and Hero. Bobby Kotick is dedicated to the gaming community and to changes that will benefit gamers. Kotick urged the British government to repeal the recently implemented austerity measures that reverse course on the previously planned tax relief for British game developers, knowing that the tax won't be fully burdened by the companies as it will result in higher game prices for the consumer. In 2009, Kotick threatened Sony by refusing to make games for the Playstation 3 platform if the price of the console was not cut.
As a businessman rather than gamer, Bobby Kotick seemed an unlikely candidate to take over a bankrupt gaming company and reap success, but Kotick was able to transform Activision into the most successful and most valuable videogame publisher in the world. Activision Blizzard is worth $12.3 billion with $3 billion in revenue. Not a gamer himself, Bobby is passionate about games and dedicated to both independent game developers and gamers. In an effort to keep passion in game development, Kotick launched an Independent Games Competition in February, 2010 with a total prize of $500,000 for small developers working with new platforms. The idea behind the project was to allow one developer the funding to make their game development dreams a reality.
To raise awareness of the needs of returning United States veterans while simultaneously providing jobs, Bobby Kotick created the Call of Duty Endowment. Millions of dollars of profit from the game Call of Duty are donated to the Endowment, which is dedicated to supporting a variety of organizations that provide job training and placement to veterans. The Call of Duty Endowment, with no hidden motives, is truly dedicated to improving the unemployment rate. Kotick is quoted as saying, "We will measure ourselves by the number of jobs we find veterans. Not how much money we raise, not how many fundraisers we host, not how great a party we can throw but simply by the thousands of jobs we hope to find for our veterans.
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